Meeting Tim and Pauline Doucette
would give any struggling small-business owner a shot in the arm. The owners of
Worry Free Property Management are so good at what they do, and so confident about
the future of their business, their energy is infectious. Find your niche, that
skill or talent you have better than anyone else in your market – throw
yourself into it 110%, and you too can succeed!
Getting to know people like Tim and
Pauline is one of the best parts of my job. And one of the most interesting parts
is the often surprising things I learn about the world in general while working
with such clients.
In this case, the Infusion Studio team was busy the last few weeks putting together trade show materials for Worry Free. We did a table display with vertical banners. We did two brochures, one each for the company’s property-restoration and property-management divisions. And we did a display rack featuring sell sheets on Worry Free’s expertise in handling fire, smoke, water, and mold damage (which will do double duty after the trade show in the informational folders given to new and prospective clients).
In this case, the Infusion Studio team was busy the last few weeks putting together trade show materials for Worry Free. We did a table display with vertical banners. We did two brochures, one each for the company’s property-restoration and property-management divisions. And we did a display rack featuring sell sheets on Worry Free’s expertise in handling fire, smoke, water, and mold damage (which will do double duty after the trade show in the informational folders given to new and prospective clients).
It was while assembling these sell
sheets that I picked up quite a few “who knew?” tidbits of information:
·
Did you know soot actually etches
itself into the surfaces in your home within hours of a fire? That’s
right, soot is so acidic, little is safe from its destructive powers:
furniture, appliances and plumbing fixtures, countertops and glass, all are at
risk of damage unless the soot is removed immediately and properly.
·
Did you know smoke uses “secret
passageways,” such as the spaces around your pipes, to sneak from one room to
another in a home? So smoke from a kitchen fire could still result in damage to
personal property elsewhere in the house as it spreads, penetrating every thing
porous it comes in contact with (anything cloth, dry goods, carpets).
This explains why Tim Doucette’s 30 years in construction and homebuilding make him such at expert at tracking the migration of damaging smoke and odors behind the walls after a fire.
This explains why Tim Doucette’s 30 years in construction and homebuilding make him such at expert at tracking the migration of damaging smoke and odors behind the walls after a fire.
·
Did you know there’s such a thing as
an “air scrubber”? That sounds so futuristic, one of our copywriters just had
to look it up: Basically, it’s a fancy
industrial version of an air purifier designed to pull all kinds of nasty things from the air we breathe.
Sure, these facts aren’t exactly
conversation starters for my next business networking event. But the kids will
find them cool!
